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Paramount Pictures signs deal with China's BesTV
SHANGHAI, Jan 23, 2013 (Xinhua via COMTEX) --
U.S. film giant Paramount Pictures
has signed a copyright deal with BesTV New Media, a subsidiary of
Shanghai Media Group, offering top movies to the Chinese audience.
According to the deal, BesTV will have the copyrights of Paramount
films, including the Academy Award-winning film "Hugo," as well as
new releases. It will broadcast them via its Internet TV and IPTV
Premiere services.
Established in 1912, Paramount has produced many blockbuster
movies.
The first batch of films to be shown by BesTV are Paramount series
-- "Mission Impossible," "Transformers" and "Star Trek." Films like
"Forest Gump" and "Ghost" will follow.
Industry expert, Bao Ran, chief of Digital Entertainment Industry
Applications Group, said the deal was a sign of the American movie
industry increasingly focusing its attention on the Chinese market,
as China's fast growing new media and Internet sectors are luring
audiences with Hollywood blockbusters.
BesTV boasts tens of millions of subscribers in China. The company
has previously signed cooperation deals with other film producers
such as Disney and Warner Bros.
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