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Dynamix Introduces Transparent Premium Video Network to Its Digital Video Technology Suite
NEW YORK, NY, Feb 11, 2013 (MARKETWIRE via COMTEX) --
Dynamix (www.dynamix.tv), following the recent launch of STREAMx, its
new dynamic video creative platform, today announced the availability
of its premium video network as part of its online video technology
suite. With this new offering Dynamix can better help brands and
agencies plan, place, buy, and verify their dynamic video campaigns
better, faster, and more effectively than ever before.
With today's announcement, Dynamix can not only create and render
localized, personalized and interactive in-stream video ads, but has
access to thousands of premium in-stream video placements across a
number of premium publishers and video ad exchanges including ADX,
BRX and Adap.tv.
"We've listened closely to our customers' and prospects' needs and
are excited that we've been able to add a greater breadth of products
to our current suite," said Jack Cohen-Martin, Co-Founder and COO,
Dynamix. "Today's digital video campaigns are interwoven across
limitless channels and touchpoints, increasingly across exchanges and
other automated marketplaces and our wider range of capabilities will
help eliminate the challenges of reconciling data and strategies
across each medium's own pricing models, targeting systems, and even
conversion goals. We're proud to offer our clients an end-to-end
solution making the expectation of a dynamic video campaign easy and
seamless when packaged with a media buy.
Dynamix's new STREAMx technology solves the problems faced by large
consumer brands and their digital advertising agencies -- an
automated way to enhance existing 15- and 30-second television ads
with targeted and personalized data and deliver those enhanced video
ads across the four major screens -- PC/laptop, mobile, IPTV, and
tablet devices.
About Dynamix
Founded in 2010, NYC-based Dynamix is the next evolutionary step in
video advertising. Dynamix enhances in-stream video with real-time
creative services, so that advertisers can efficiently maximize their
video spots across all 4 screens -- online, mobile, IPTV and Tablet.
Dynamix's STREAMx platform blends media assets with advertisers' data
feeds and user-specific data to deliver engaging, highly relevant and
localized dynamic ads in unlimited combinations. For more information
visit: www.dynamix.tv.
For additional information or to contact Dynamix executives for interviews, please contact:
Jeff Rutherford
Wise PR
jeff@wisepublicrelations.com
413-475-0087
SOURCE: Dynamix
mailto:jeff@wisepublicrelations.com
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