[March 18, 2015]

Research and Markets: Consumer Communication Services Preferences: Enter Broadband Network Service Operators

Research and Markets (http://www.researchandmarkets.com/research/x4w7vr/consumer) has announced the addition of the "Consumer Communication Services Preferences: Enter Broadband Network Service Operators" report to their offering.

Consumers are also finding it more convenient and economical to access voice and video services over a broadband network. In fact, Stratecast's quarterly tracking data agree with this trend. During the last two years, in the video market, subscribers from cable and satellite operators have declined because of IPTV (News - Alert) and over-the-top services.

However, overall, the North American servicesmarket- which includes voice, video, broadband, and wireless- is alive and well because innovative services are driving competition, and changing the dynamics of the communications industry. Stratecast projects that both broadband and wireless markets will continue to increase their subscriber and revenue platforms; while the voice market continues to decline, and the video market (satellite, cable, IPTV) remains flat, as conventional TV operaters continue to loss subscribers. It bears noting that cable and satellite operators are compensating for their loss of subscribers by increasing the price of their services.

Clearly, broadband is becoming an important enabler of the service space. Stratecast projects the number of broadband service subscribers to overtake video service subscribers in the near future. Operators not engaging in innovative services over a broadband network will find it hard to compete in such a volatile market.

Key Topics Covered:

1. Executive Summary

2. Introduction

3. State of the Market

4. Demographics

5. Consumer Communication Preference Survey

6. Consumer Communication Services

7. Emerging World of OTT

8. Service Operator Suggestions

9. Stratecast - The Last Word

For more information visit http://www.researchandmarkets.com/research/x4w7vr/consumer

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