| [April 06, 2017] |
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Text Messaging Expert from Key Telecom Industry Partner, iconectiv, to Discuss Connected Consumer Engagement at CCA 2017 Mobile Carriers Show
iconectiv (News - Alert):
What:
Mike Pellegrino of iconectiv,
an authoritative partner of the global communications industry
connecting more than two billion people every day, will participate in a
discussion focused on the current challenges facing carriers as they
market to today's connected consumers at the Competitive Carriers
Association's (CCA) 2017
Mobile Carriers Show today, April 6, 2017 in Las Vegas, NV.
The discussion will highlight the benefits in using the latest tools and
techniques, such as common
short codes, to engage current and new customers. Common short codes
are one of the most effective, and trusted messaging platforms for
established brands to engage with customers. Universally accessible on
most networks and mobile devices, common short codes are simple to
access by consumers and cost-effective for marketers. The opt-in text
messaging methodology used alongside common short codes has helped them
become an essential communications tool for many businesses and brands
to meet strict rules under the Telephone Consumer Protection Act (TCPA).
Under these rules companies must have ermission not just to send
marketing messages to a mobile number but also to have explicit consent
to contact the owner of that number. Learn more here.
Who:
Mike Pellegrino oversees global business development
for the Common Short Code Registry at iconectiv. Through a strategic
partnership with CTIA (News - Alert), iconectiv is the exclusive provider of the Common
Short Codes Registry service for the U.S. market. As the authoritative
partner of the communications industry for more than 30 years,
iconectiv's market-leading solutions enable the interconnection of
networks, devices, and applications for more than two billion people
every day. A US-based company, Telcordia (News - Alert) Technologies, Inc., doing
business as iconectiv, is a wholly owned subsidiary of Ericsson.
Focused on multichannel media communications, Pellegrino has created
innovative e-commerce and advertising platforms for multiple-system
operators (MSO), telecommunications companies, and broadcast media
throughout his career.
When:
10:30 - 11:30 a.m. PDT
Thursday, April 6, 2017
Where:
Caesars Palace Conference Center
Room:
Florentine III, Promenade Level
3570 S Las Vegas Blvd.
Las
Vegas, NV 89109
About CCA 2017 Mobile Carriers Show
The Mobile Carriers
Show, a Global Expo from CCA, is a North American event focused
exclusively on smart strategies, technology innovations, and business
opportunities for carriers. Bringing together senior decision makers
from multiple U.S.-based carrier organizations, the Mobile Carriers Show
includes an educational program and industry exhibition that explores
the latest technology trends and provides a platform for companies to
reach the lucrative competitive carrier market, which spends $15 billion
annually on products and services.
About iconectiv
At iconectiv, we envision a world without
boundaries, where the ability to access and exchange information is
simple, seamless and secure. As the authoritative partner of the
communications industry for more than 30 years, iconectiv realizes this
vision for more than two billion people every day by providing
market-leading solutions that enable the interconnection of networks,
devices, and applications. Working closely with private, government and
non-governmental organizations, iconectiv continues to protect and
secure telecommunication infrastructures for service providers,
governments and enterprises, while providing network and operations
management, numbering, registry, messaging and fraud and identity
solutions to more than 1,200 organizations globally.
A US-based company, Telcordia Technologies, doing business as iconectiv,
is a wholly owned subsidiary of Ericsson (News - Alert). For more information, visit www.iconectiv.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170406005400/en/
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