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VERB Begins Japan Operations as Part of International Expansion Plan Tapping into a Multi-Billion-Dollar Market OpportunityNEWPORT BEACH, Calif. and SALT LAKE CITY, Utah, April 28, 2020 (GLOBE NEWSWIRE) -- VERB Technology Company, Inc. (NASDAQ: VERB) ("VERB" or the "Company"), a leader in business-focused interactive video Webinar, CRM, marketing, and sales enablement applications, announced the commencement of its Japan operations, signaling the launch of its global expansion strategy. The Company is now offering in-country, native language sales and support personnel in Japan. The Company intends to drive international revenue growth through its “sales by locals to locals” strategy. The Company is currently offering its verb CRM, interactive video-based CRM application to the local Japanese enterprise market. In the coming weeks, VERB also expects to offer a small business version of its verb CRM applications as well as its much-anticipated verb LIVE application. verb LIVE is the Company’s expected forthcoming live broadcast interactive webinar app that features in-video clickable action links that eliminate friction from the webinar sales process by allowing viewers to make purchases quickly and seamlessly by clicking on the products featured right in the video broadcast. The Company’s entrance to the Japanese business market, one of the largest global economies, was almost a year in planning and required the expertise of local professionals, particularly those skilled and experienced in the development and implementation of business ventures in Japan by American companies. Collectively, these professionals have more than three decades of experience in launching American products and services and conducting business operations in Japan. The Company’s Japan operations are expected to target several verticals for its sales enablement applications, including, but not limited to, insurance, financial services, and other large enterprise sales verticals. The Company’s international bet is already paying off with new Japan-based clients signing-on as well as existing U.S.-based clients signing-on for their own expansion plans in Japan, leveraging the power of VERB’s sales enablement platform and local in-country capabilities. Scott Murdoch, General Manager, Japan division of Sisel International, a current VERB enterprise client stated “During this time more than ever, it’s critical to have a sales enablement platform to support and empower your sales force to work effectively remotely. Japan, in particular, represents the largest opportunity and current revenue stream for Sisel and we are very confident that our partnership with Verb Japan will be the catalyst needed that not only helps get us through this time, but also puts us on a trajectory of customer acquisition and retention like we’ve never seen before.” Kazuhisa Haginaka, Chief Marketing Officer, Integrity Japan a new VERB client stated “We partnered with Verb Japan to deliver a world class sales enablement platform for our growing sales force. We believe that this prtnership and VERB’s industry leading technology will help us differentiate our product offering and empower our team to engage clients in the way clients want to engage. Interactive video, social sharing and texting with the Verb platform will give us the scale, reliability and analytics we need to achieve our corporate goals.” VERB CEO, Rory J. Cutaia stated “Our applications are already in use in more than 60 countries in 40 languages; data points we’re very proud of. But we recognize the growth opportunity that a well-planned and well-executed ‘sales by locals to locals’ strategy represents. Our sales enablement platform, including our verb CRM and forthcoming interactive video webinar application have global appeal, global relevance, and as we’ve demonstrated, global demand. We’re now executing our plan to monetize that demand and establish VERB as the global leader in video-based sales enablement tools for what we believe to be the new sales paradigm. We believe that savvy sales and marketing executives recognize that the entire process of selling has changed, especially now in the shadow of COVID-19. We believe that reliance on the old systems, processes, and applications is misplaced and it’s as much about scale as it is about survival. Either you recognize change has occurred and adopt the best new tools available in the market or become marginalized by those that do”. About VERB Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995 Media Contact: Investor Relations Contact:
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