Subject:::Online Streaming Continues to Make Cable TV Stronger - Cable Spotlight Cable eNewsletter
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January 14, 2013

Online Streaming Continues to Make Cable TV Stronger

By Carlos Olivera, TMCnet Content Producer

With online video streaming continuing to grow, services like Hulu (News - Alert) and Netflix continue to make cable TV stronger. Now that probably doesn’t make a lot of sense, but once you dig deeper you will see why.

Online streaming has the potential to be greater than cable TV and become the go-to system for any and all content. Big media companies aren’t willing to take them to the next level because doing so would mean the end of cable model that makes them rich right now.

Cable companies make money because they charge big bucks for their packages, but users don’t usually watch all of the content that is provided to them. They will generally only watch what they want to watch but must pay for the entire package. With sports being as popular as they are, cable companies are able to provide sports-specific packages for a greater price because consumers will always pay more for what they really want... Read More

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