Cable Technology Feature Article
DIY Network to Reveal Celebrity TV Series at CES
By Rahul Arora, TMCnet Contributor
DIY Network will begin Hollywood Hi-Tech, a new TV series featuring home electronics and high-end custom installation in celebrity homes. DIY Networks plans to announce the series at the 2011 International Consumer Electronics Show being held this week in Las Vegas.
DIY Network will reveal never-before-seen clips from the show at a launch party at the Crazy Horse Paris Theater in MGM Grand. Series host Janna Robinson, special guests featured on the show, as well as leaders from the electronic industry will all be in attendance.
"While other TV shows have occasionally included short segments about custom-installation home entertainment, it's never been the focus, much less had an entire TV series devoted to it," noted Ross Babbit, DIY Network's vice president of programming partnerships and special projects, in a press release. "With the launch of Hollywood Hi-Tech (wt), that is about to change, as we bring the latest and greatest technology for the home to a new, nationwide audience."
Lifestyle-technology expert Janna Robinson, the host of Hollywood Hi-Tech, will use innovative gear to give celebrities' homes the ultimate high-tech makeover. The show is expected to premier in June 2011 and will feature A-listers including reality-TV star Khloe Kardashian, basketball champion Lamar Odom, Entourage stars Kevin Connolly and Jeremy Piven, and Transformers star Josh Duhamel.
"Hollywood Hi-Tech has taken the often complex word, technology,' and is making it approachable, personal, simple and fun!" said Leslie Dance, Kodak vice president of brand marketing and communications, in a press release. "At Kodak (News - Alert), our history is rooted in making the complex simple. Our long-held promise — ‘you push the button, we do the rest' - lives on in the digital age with intuitive, smart technology that allows consumers to capture, share and create more easily. This TV series is a game changer, and Kodak is honored to be part of announcing it today."
Apart from A-list homes, the show will also focus on various aspects like lighting to electronics to whole-house technology, the program will be full of helpful information any consumer can use when evaluating and choosing hi-tech options for their own homes. Legendary home-theater designer Theo Kalomirakis is a consultant on the series, which has the support of the custom-installation trade organization CEDIA.
"CEDIA (Custom Electronic Design & Installation Association) is proud to be a part of the event announcing DIY Network's Hollywood Hi-Tech," said Utz Baldwin, CEO of CEDIA, in a statement. "This show will give DIY Network viewers a never-before-seen look at the hi-tech solutions CEDIA members can deliver for entertainment, comfort, safety and convenience."
Rahul Arora is a TMCnet contributor. He has worked as an editor and freelance writer for several reputed organizations in India. To read more of his articles, please visit his columnist page.
Edited by Tammy Wolf