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Cable Technology Feature Article

April 13, 2011

Time Warner Cable Business Class Unveils New Data Protection Service

By Jayashree Adkoli, TMCnet Contributor

Protection of data is critical for businesses of all sizes. In an effort to provide businesses with protection against data loss, the B2B arm of Time Warner (News - Alert) Cable, Time Warner Cable Business Class (TWCBC), has rolled-out a new service called as Business Class Online Backup. This data protection service facilitates businesses to automatically back up computer and server files to a secure and remote data center.

According to Craig Collins, senior VP, business services sales and marketing, Time Warner Cable Business Class, businesses are increasingly dependent on key computer data that has to be protected. Consequently, the need to protect and maintain the critical information also continues to grow.

Collins said in a statement, “Our new Business Class Online Backup provides our customers with a reliable and secure data storage service that will enable their business operations to proceed unimpeded should data loss occur.”

Available to all TWCBC commercial customers starting April 11, the Business Class Online Backup service complements the company’s Internet solutions. It is a reliable and a secure service that protects data files with key capabilities such as military-grade data encryption along with automatic and continuous backup.

Featuring a centralized management and configuration along with web-based administrative console, the new Business Class Online Backup service stores data in world-class data centers that are SAS70 and ISO27001 certified.

According to TWCBC, the new Business Class Online Backup service does not require investment in additional software, hardware or other information technology (IT) resources, thereby eliminating additional costs.

In addition, the Business Class Online Backup service promotes the company’s ‘You First. The Technology Follows’ strategy. This strategy is a customer-centric approach of providing specifically designed communications tools, which help in successful operation of businesses.

According to a Forrester (News - Alert) Research survey, 66 percent of small businesses do not have a business continuity plan if their systems fail and data is lost or inaccessible. Generally, data loss occurs due to unforeseen events such as hardware/software failure, accidents, natural disasters or crimes.

Since its inception in 1998, Time Warner Cable Business Class has been offering high-speed Internet to small businesses. Currently, it also provides a full complement of business communications tools to small- and medium-sized businesses and enterprise-sized companies.

Recently, TMCnet  reported that Time Warner Cable Business Class has invested in sales support personnel. The company’s Partner Program is providing a more localized sales support approach by significantly increasing its investment in sales support personnel. The TWCBC program, which is the cable industry’s first indirect sales channel initiative, has now tripled the size of its in-region channel sales support staff dedicated to the partner channel.

Jayashree Adkoli is a contributing editor for TMCnet. To read more of Jayashree's articles, please visit her columnist page.

Edited by Rich Steeves