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Cable Technology Feature Article

May 03, 2011

Aurora Networks Acquires GoBackTV; Bolsters Offerings to Cable Operators

By Narayan Bhat, TMCnet Contributor

Optical transport solutions provider Aurora Networks, Inc has agreed to acquire GoBackTV (News - Alert), Inc., a provider of digital video headend solutions and edge QAMs.

The company, which has not disclosed how much it spent for acquisition, is blushing with cash after 20 consecutive quarters of profitability.

Menlo Park, CA (News - Alert)-based GoBackTV has approximately 20 employees that will be integrated into Aurora Networks’ Santa Clara campus. Aurora Networks expects to fully integrate the acquired company within two months.

The acquisition comes after Aurora Networks brought on board Scott Weinstein as the company’s vice president of new business development in October 2010.

Weinstein, who has more than 15 years experience in investment banking and mergers and acquisitions, is leading the expansion programs to help the company identify organic and inorganic growth opportunities.

 “GoBackTV fills expertise in evolving areas that represent timely opportunities for Aurora Networks to expand its technology in line with the needs of cable operators,” said Guy Sucharczuk, chairman, president and CEO of Aurora Networks. “We are using this acquisition to increase our technology base enabling us to expand the breadth of our product lines, thus maintaining our lead as the cable operator’s main partner to build future-proof networks.”

Aurora Networks will now integrate key technologies from GoBackTV’s  headend and edge solutions into its current product line. GoBackTV’s product offerings complements Aurora Network’s strategy as its solutions are a flexible and future-proof way to deploy all-digital video services.

Investors in Aurora include Castile Ventures, Fuse Capital, The Sprout (News - Alert) Group and TA Associates.

For Aurora, the GoBackTV brings relevant expertise for a full spectrum of stream-based video services.

Aurora Networks is the only pure-play optical transport solution provider that is focused solely on cable operators, addressing specific issues of the cable industry.

Narayan Bhat is a contributing editor for TMCnet. To read more of Narayan’s articles, please visit his columnist page.

Edited by Juliana Kenny