Cable Technology Feature Article
Cablevision Announces the Ultimate Triple Play with Faster Internet Speeds, Advanced Wireless Router and Optimum Link
By Anamika Singh, TMCnet Contributor
Cablevision Systems (News - Alert) Corp., a media and entertainment company, revealed the launch of the Ultimate Triple Play, an enhanced version of marketing offer, the Optimum (News - Alert) Triple Play.
The Ultimate Triple Play delivers faster Internet speeds, the additional convenience of an Advanced Wireless Router and Optimum Link, for customers to display PC images and sounds on their televisions. The new marketing offer brings the benefits of iO TV, Optimum Online and Optimum Voice with advanced technology.
The Ultimate Triple Play (News - Alert) offers more than 275 channels of iO TV digital cable, which has free HD, access to video on demand with free titles, local programming from News 12 and MSG Varsity and more.
"We introduced the Optimum Triple Play in 2004, and it has been an enormously successful offer for Cablevision and one that has been emulated across the industry to establish three-product relationships with customers," commented Jonathan Hargis, Cablevision's executive vice president of marketing.
"The Ultimate Triple Play takes our compelling value proposition, across all three services, and ties it together with faster Internet speeds, Optimum Link and an advanced wireless router that is a perfect complement to our new Optimum App for iPad. We believe this will be an extremely popular offer with new customers looking for the advantages of our core services combined with our latest technological innovations," Hargis added.
The offer also consists of Optimum Online Boost Plus high-speed Internet service, providing downstream speeds of up to 50 megabits-per-second (Mbps) and up to 8 Mbps upstream, and free access to Optimum WiFi's (News - Alert) wireless Internet access points across Cablevision's service area.It also has an Advanced Wireless Router (802.11n), for the highest standard of in-home WiFi speed and security, and a perfect complement to the recently launched Optimum App for iPad.
The Optimum Link that allows customers to use Cablevision's network to display PC content on home televisions with a click of the mouse, and without any additional equipment. Optimum Voice has18 popular calling features at no additional charge, including 411 directory assistance and unlimited calling across the U.S., Canada and Puerto Rico.
Anamika Singh is a contributing editor for TMCnet. To read more of Anamika's articles, please visit her columnist page.
Edited by Juliana Kenny