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Cable Technology Feature Article

July 19, 2011

Acceller Introduces Mobile-Optimized Web Sites

By Carolyn J Dawson, TMCnet Contributor

Several mobile-optimized websites have been recently announced by Acceller (News - Alert), Inc. Smart phone users can now access these websites through DigitalLanding.com. Users can shop for the best prices on cable TV, high speed Internet and home phone services in their area with DigitalLanding.com. Easier relocation is therefore possible for the smart phone users.

One of the fastest growing markets in the country is mobile Internet. In 2011, there were more than 250 million mobile phone users in the United States. The number of mobile phone users is expected to increase at an exponential rate. In 2011, mobile Internet is expected to be used by 100 million mobile phone users.

The lowest prices on digital service bundles can be searched by people at sites like XFINITYAuthorizedOffers.com and BrightHouseAuthorizedOffers.com using their smartphones.

Mobile commerce was instrumental for sales more than $1.2 billion in 2009. In 2010, mobile commerce was instrumental for sales more than $2.4 billion. Customers as well as partners of Acceller will be rewarded due to Acceller’s foray into this market.

With a mobile-optimized site, a 74-percent increased conversion rate from mobile is received by marketers. This information has been provided by Tim Eschenauer, SEO technical analyst from Austin & Williams.

In a release, Steve McKean who is the CEO of Acceller said, "Having our digital service locators available on users' smart phones does three things. It makes our partners' products accessible on more platforms; it helps people change services with much less stress and it gives Digital Landing more avenues to assist their customers."

A Triple Play (News - Alert) package can be also bought by people within XFINITY's coverage area. These customers will be also rewarded with a $250 Amazon gift card. A $100 Amazon gift card will be received by people who sign up for high speed Internet, cable TV and home phone through MediacomAuthorizedOffers.com.

Bright House, Mediacom and XFINITY are some of the companies represented with a mobile-optimized site through Digital Landing. Charter, Comcast, Frontier and Verizon (News - Alert) are the other companies which have a mobile-optimized site through Digital Landing.

Carolyn John is a Contributor to TMCnet. To read more of her articles, please columnist page.

Edited by Rich Steeves