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Cable Technology Feature Article

July 26, 2011

OpenVault Seeks to Maximize Revenues and Optimize Cable Network

By Carolyn J Dawson, TMCnet Contributor

OpenVault, provider of solutions that help broadband service suppliers manage bandwidth operation on their networks and maximize income prospects, announced that it will showcase the most modern innovation in policy solutions that will allow cable operators to expand business models, automatically optimize network resources and improve customer fulfillment and augment revenues.

The Independent Show, developed by the National Cable Television Cooperative and the American Cable Association, is being held in San Francisco.

OpenVault’s PCMM Policy Manager allows multi-service operators in the cable industry to mechanically control and allot available bandwidth that guarantees quality of service for both standard network use and premium services in real time, so that network possessions are optimized and customer contentment is improved.

With OpenVault, multi service operators are capable of leveraging a set of subscriber and network analytics to run and monitor network bandwidth usage as well as QoS across a range of multimedia services, while it also eases overcrowding on the network. Additionally, OpenVault’s cloud-based solution goes one step ahead by allowing the delivery of automatic notice to network staff in the event of changes to the performance or load on the network. It also gives customers improved visibility through real-time notifications on their usage, or as they near the limit of their subscribed package.

“As broadband access becomes a commodity to consumers, cable operators are increasingly looking to offer their subscribers value-added capabilities such as tiered services, bandwidth boosting and parental controls. Policy management is becoming a critical tool for delivering those more sophisticated offerings, allowing operators to distinguish their service and deliver additional value,” said Shire Levine, directing analyst, NextGen (News - Alert) OSS & Policy at Infinities Research, in a release.

Levine further stated that as subscribers keep on increasing their consumption of bandwidth-hungry on-demand video and high definition content, cable operators will need to be able to deliver a newer experience to their patrons in order to recover the cost of their network investment.

“The rise of the over-the-top content providers has changed the way that consumers use broadband. Data heavy services, such as VoIP, gaming and video, are putting an incredible burden on broadband providers. Open Vault delivers a vital link between the service provider and their customers that enables greater transparency of service, protects the network from congestion, enables tiered pricing packages, and reduces revenue leakage,” said Mark Trudeau, CEO of OpenVault.

Carolyn John is a Contributor to TMCnet. To read more of her articles, please columnist page.