Broadcom (News - Alert), an innovator in semiconductor solutions for wired and wireless communications, is set to release its connected home cable solutions, and is currently showcasing them at an event in China this week.

The company is also expected to host a press conference at the show in Hangzhou, setting the stage for the next evolution in Next Generation Broadband (NGB) – an Internet-based connected home experience.

Almost all of Broadcom solutions feature a consistent software platform to support OTT content delivery, and combines home networking standards for a multiscreen connected home experience, noted company officials.

Broadcom also stated that it supports a full range of connected home standards and also the China DCAS standard for advanced security across the network.

In addition, the connected home solutions support the growing need for multiple TV, video and Internet streams to multiple screens, and reduce the total cost of ownership by offering customers real-time management and upgrade capabilities.

Broadcom enables fast channel change and constant volume levels.

Further, with highly integrated, scalable and cost-effective solutions, Broadcom's connected home cable platforms can be customized according to set requirements.

This is a demonstration of the commitment Broadcom has to innovating cable networks in China.

With the deployment of two-way cable networks throughout the country, cable operators will be better positioned to deliver a more connected, Internet-based TV and broadband experience to subscribers.

Being highly integrated, scalable and cost-effective, Broadcom's solutions can be tailored to meet the next phase of China's NGB initiative. Its digital cable system is expected to create more online video services and TV stores developed by third-party app developers.

“By partnering with the top cable manufacturers, operators and middleware providers, we look forward to delivering a new way to experience TV and broadband in China,” said Dan Marotta, executive vice president and general manager, Broadband Communications Group.

Many executives from renowned companies and analysts from research firms appeared excited at being able to leverage Broadcom's leading technology, and touted its ability to deliver rich content and broadband Internet to meet the market need for high-speed broadband access and next-generation TV.