TelVue Corporation, a provider of broadcast technology, recently announced the TelVue HyperCaster IP broadcast servers are going to enable Charter Media Eastern Division expand its local origination and leased access (LO/LA) channel network.

Charter Media offers television advertising that is targeted, engaging and efficient for businesses of all sizes. For users, the company crafts messages that speak directly to their desires and interests while building awareness of products or services.

Charter Media’s Western Division has already experienced significant success with TelVue HyperCaster IP servers and realized benefits such as lower capital expenditure (CapEx) and operating expense (OpEx) costs, enhanced workflow and bottom line.

TelVue’s HyperCaster IP broadcaster servers are deployed by companies in order to have a hassle-free, low-cost way to launch a high-quality, professional, around-the-clock digital television channel within minutes of unpacking. It allows users to drop expensive HD encoders and switchers by deploying its centrally managed (via CCMS) IP servers anywhere in their network.

Charter Media’s LO/LA channels will be played out from multiple TelVue HyperCaster IP broadcast servers and each of them will be implemented in places such as Asheville, Spartanburg, Birmingham and Huntsville.

The CCMS Plus traffic integration software in each HyperCaster is capable of importing schedule files generated by Charter’s traffic system – the same system used to schedule spot ads. The software can remotely provision channels and schedule playout with the service assurance that one can only get from network uniformity.

Some of the notable features and benefits of HyperCaster include native IP broadcast for local origination, leased access & PEG channels and up to 20 channels in 1RU of rack space. It also removes real-time encoders and analog switches, includes StreamThru – integrated digital video switching, is compatible with available digital ad insertion infrastructure and enables live broadcast commercial insertion.