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Cable Technology Feature Article

September 03, 2009

MPortal, Comcast Announce IPod, IPod Touch App

By David Sims, TMCnet Contributing Editor

MPortal has assisted Comcast (News - Alert) in developing Comcast mobile for the iPhone and iPod touch, described by mPortal officials as a mobile app providing features of Comcast Digital Voice, Digital Cable, and High-Speed Internet services to iPhone (News - Alert) and iPod Touches. 

“This is mPortal’s first commercial application launch with Comcast,” said Alec Walker, Vice President of Strategic Accounts at mPortal (News - Alert). “Together with the Comcast team, we designed a converged voice, data, e-mail and video experience for Comcast subscribers using the iPhone or iPod Touch.”

Among other features, the app lets users check Comcast e-mail and listen to home voice mail in one combined inbox, as well as read, reply, forward and compose e-mail and read attachments supported by the iPhone.

Users can manage voice mail messages and call logs, view voice mail in any preferred order as well as “touch” to call, and forward home phone calls to the iPhone from the iPhone, view call history and manage home phone settings.

J. Gerry Purdy, Ph.D., Vice President and Chief Analyst of the Mobile and Wireless Group at Frost & Sullivan (News - Alert) noted that this is a growing market, remarking "there are more opportunities to bring other cable operators and media companies into mobile.”

MPortal helps service providers, content providers and enterprises "create, deploy and monetize" content and applications across mobile networks and devices, featuring its Springboard flagship suite of products.

Earlier this week TMC reported that portable social video technology vendor mDialog announced at this week’s Ad:Tech digital-marketing conference what company officials called a “new step,” “Video as a Service product” for managing and delivering video content with ads to the iPhone/iPod touch owner.

The mDialog platform can insert geo-targeted video ads into a VOD or live-video stream using the iPhone -- notably Apple’s new HTTP Adaptive Video Streaming technology. The product also brings to market previously unavailable features, according to mDialog. 

MDialog officials pitch the technology as “boosting the iPhone user experience.”

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David Sims is a contributing editor for TMCnet. To read more of David’s articles, please visit his columnist page. He also blogs for TMCnet here.

Edited by Jessica Kostek