Cable Technology Feature Article
November 11, 2009
Farmers Telephone Selects Motorola for IPTV Deployment
By Anil Sharma, TMCnet Contributor
Farmers Telephone, which provides telephone, video, data and cellular services to its subscribers throughout 3,000 square miles serving three TV Designated Market areas, has selected Motorola for IPTV deployment.
Motorola (News - Alert) officials said that its Home and Networks Mobility business is accelerating the delivery of personalized media experiences for Farmers Telephone Cooperative, Inc., by supporting the delivery of IPTV services with Microsoft (News - Alert) Mediaroom.
Motorola will provide Farmers with its VIP1200 Series of IP set-tops and Microsoft’s Mediaroom video services platform, as well as systems integration professional services support.
“Our customers depend on us to connect them to the world. We consider it our duty to continuously enhance our portfolio to extend high quality, compelling and competitive services to them, regardless of location,” said Brad Erwin, CEO of Farmers Telephone, in a statement.
Erwin said that working with Motorola means that the company can keep its eyes on the end goal without having to manage the in-house implementation.
He said that Motorola’s unparalleled knowledge of IPTV (News - Alert) delivery gives the confidence that the company will have a scalable and flexible platform that will allow it to continue to evolve product offering as the business grows.
“Our engineering team has worked very closely with Motorola to be aligned with the project for successful deployment to our subscribers,” Erwin said.
Kevin Wirick, corporate vice president and general manager of Motorola IPTV Solutions for Motorola’s Home and Networks Mobility business, said that Farmers Telephone’s business objectives have outgrown its existing platform.
Wirick said that its cooperative strategy demands a fully featured, integrated solution that can be rolled out in an aggressive timeframe.
“Motorola is providing Farmers Telephone with turnkey IPTV service deployment, while eliminating both the time-consuming and inconvenient tasks of researching, commissioning and managing multiple suppliers and the risk and uncertainty involved in managing the rollout itself,” said Wirick.
Anil Sharma is a contributing editor for TMCnet. To read more of Anil’s articles, please visit his columnist page.
Edited by Marisa Torrieri