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Cable Technology Feature Article

July 01, 2010

InnoMedia Successfully Completes Customer Trial of ESBC 8528-4B

By Jai C.S., TMCnet Contributor

InnoMedia (News - Alert), a provider of internet and broadband access IP Telephony solutions to broadband service providers and distribution partners, said that it has successfully completed a customer trial of its ESBC 8528-4B, a highly integrated Enterprise SIP Gateway (ESG) with Device-Initiated DQoS.
The trial, as stated, was conducted by Source (News - Alert) Cable on a DOCSIS or Data Over Cable Service Interface Specifications cable system. Source Cable is a company that offers nearly 376 television and audio channels, HDTV, On Demand, Pay-Per-View, Super Sports Package and Premium Movie channels.
The ESBC 8528-4B is a multi-purpose Enterprise SIP Gateway (News - Alert) with embedded Cable Modem (eCM), embedded Session Border Controller (eSBC), FXS ports for business lines, and internal batteries with telemetry. InnoMedia claims that its ESBC 8528-4B is the first offering to Cable Service Providers with device-initiated DQoS over DOCSIS cable networks to deliver QoS managed SIP trunks and hosted voice sessions using B2BUA technology and QoS management technologies.
"We are pleased with how quickly and successfully the technical trial was implemented and we were delighted with InnoMedia's technology and support," Darryl Chandler, Operations manager at Source Cable Limited said.
"Our customer experienced an immediate improvement in voice quality, thanks to InnoMedia's device-initiated DQoS technology built into the ESBC 8528-4B," Chandler added.
The InnoMedia ESBC 8528-4B features an internal backup battery with telemetry, an external UPS port, a 4 port switch, 4FXS POTS/fax ports, and a DOCSIS 2.0 cable modem. It supports Back to Back User Agent (B2BUA), SIP ALG, SIP Registrar, Profile-based SIP Header Manipulation, advanced stateful inspection, monitoring features, and business friendly primary line VoIP FXS ports.
"The ESBC 8528-4B leverages InnoMedia's unique expertise in device-initiated DQoS to set up UGS service flows," Shailesh Patel, senior director Product Management at InnoMedia said.
 "We are delighted to work with Source Cable on this trial to demonstrate how important this DQoS technology is to total customer satisfaction," Patel added.
InnoMedia official also clarified that the company’s ESBC 8528-4B is the ideal demarcation solution for Cable Operators to deliver SIP Trunking and hosted voice Telephony as well as Broadband Internet Service to Enterprise Customers. It is said to enable NAT and firewall traversal, permitting VoIP traffic to enter the network while preventing unauthorized access. Also, it is said to support SIP normalization and ensures interoperability with enterprise customer equipment, such as an IP-PBX (News - Alert) or IP Phones.

Jai C.S. is a contributing editor for TMCnet. To read more of Jai's articles, please visit his columnist page.

Edited by Erin Monda