Cable Technology Feature Article
Estrella TV Chooses Level 3 as Broadcast Distributor
By Calvin Azuri, TMCnet Contributor
Level 3 Communications (News - Alert) has entered into a strategic association with Estrella TV. The broadcast of a wide assortment of programming like talk, drama, comedy, variety, reality and music from the major U.S. Hispanic television network will now be largely distributed by Level 3.
Level 3 will utilize its Vyvx Solutions broadcast services to relay Estrella TV's content to 40 local associates across the country. A broad assortment of entertainment-focused shows like "Mi Sueno es Bailar" and "Noches con Platanito" can now be enjoyed by viewers. They can also view the latest soccer reporting, and news programs like "Noticias 62 en Vivo" and "En la Mira con Enrique Gratas."
In a statement, Winter Horton, COO of Estrella TV said, "Estrella TV chose to work with Level 3 because it delivers a superior, reliable signal and has the added advantage of owning its own fiber optic network. Using Level 3's Vyvx Solutions, we are able to seamlessly deliver our content to nearly 80 percent of the Hispanic TV households in America, making Estrella TV one of the most-watched Spanish-language TV networks in the U.S."
Quite a few popular events and programs across the globe are relayed by Level 3's Vyvx Solutions via its huge fiber network and incorporated satellite and teleport program. Level 3's Vyvx Solutions are associated with several of the major distribution platforms through its extensive international network. This huge venue footprint along with its Media Services play-out options enables Vyvx Solutions to deliver an all-inclusive one-stop-shop for video broadcast requirements.
Mark Taylor, vice president of media and IP services at Level 3 said, "Level 3 is proud to support the broadcast of Estrella TV to millions of viewers across the country. By using our Vyvx platform, estrellaTV can deliver its broadcast content reliably, securely and easily – all without sacrificing quality."
Level 3 Communications is a provider of local, national and international communications services. The Fortune 500 organization offers these services to enterprise, government and carrier customers. The organization’s complete array of offerings is comprised of protected, managed solutions including fiber and infrastructure solutions; IP-based voice and data communications; wide-area Ethernet services; video and content distribution; and data center and cloud-based solutions.
Edited by Rory J. Thompson