Every year, thousands of Americans, desperate to lose weight fast, get duped by sellers of unapproved weight loss pills that promise to help you get into size zero overnight. In an attempt to make the innocent consumers aware of the weight loss pill, or dietary supplement scams, the US Drug Watchdog is going to launch a vital campaign.

The US Drug Watchdog is the premier watchdog in the United States for dangerous drugs, or ineffective medical products. The group primarily aims at identifying innocent consumers, who were led to believe they could see a dramatic weight loss, or improvement in their health, after using a specific weight loss pill, that was featured on a cable TV ad, or in a magazine. The ultimate aim of the group is to bust the racket, which has built up $20 billion dollar a year business in the United States, out of the ineffective and often dangerous drugs.

The group maintained that almost all of such pills or supplements advertised on cable TV, or in magazines, have not been approved by the U.S. FDA. According to the group, most of them prove to be ineffective. In many cases, the drugs have actually made the users sick.

“We want to hear from anyone who purchased a diet pill, or formula, and or a dietary supplement, being touted on a cable TV ad, or in a slick magazine ad, who feel like they got taken to the cleaners, because either the product did not work, or it actually made the consumer sick. Non FDA approved diet pills, and or dietary supplements are totally unregulated, and they are a $20 billion dollar a year industry in the United States,” the US Drug Watchdog commented in a statement.

The US Drug Watchdog anticipates a runaway success of its cable TV diet pill, or dietary supplement initiative.  The group believes that the initiative will be able to put a stop to the insensible business that involves selling ineffective and often dangerous diet pills and supplements to unassuming consumers.

Earlier this year, US Drug Watchdog launched a similar campaign to encourage persons or their family members to report about ASR DePuy hip implant, installed between 2005, and the first three months of 2010, in case they feared that the device may fail to work.