Hitachi (News - Alert) is reportedly using Analog Devices Inc., (ADI) Advantiv advanced television solutions ICs to drive high-end wireless functionality, flexibility and seamless high-definition (HD) connectivity in Hitachi’s new consumer wireless transmission hub, the TP-WL700H.

 

Designed specifically to deliver high-definition (HD) entertainment content wirelessly to Hitachi’s Wooo UT LCD-TV models, Hitachi’s TP-WL700H is a stand-alone device that is available exclusively in Japan. ADI’s Advantiv advanced television solutions ICs are being used in Hitachi’s new wireless video hub to accurately reproduce and transmit the same rich HD viewing experience consumers expect with a wired HDMI (high-definition multimedia interface) connection.

 

Bill Bucklen, director, Advanced Television Segment, Analog Devices (News - Alert), observed in a statement that the demand for wireless digital entertainment has been increasing and ADI’s signal processing technology plays an important role in helping Hitachi realize many of its pioneering ideas. He added that ADI’s broad portfolio of audio and video signal processing solutions helped Hitachi deliver a compelling HD viewing experience for their Wooo UT LCD-TV customers.

 

Hitachi’s TP-WL700H wireless unit employs UWB (ultra wide band) wireless technology. By using three Advantiv advanced television solutions ICs the unit provides enhanced HD video compression, decompression and transmission technology.

 

Bucklen said that their company is pleased to play a role in this revolutionary new technology that will shape the way consumers view wireless HD content on flat-panel TVs. He explained that as the HD video format continues to flourish, manufacturers such as Hitachi are taking advantage of the wide range of functions from their Advantiv advanced television solutions portfolio, whose high-performance, multiformat audio and video connectivity and processing solutions offer exciting new functionality.

 

According to ADI, Hitachi’s wireless hub takes advantage of several video and audio solutions from ADI’s Advantiv advanced television solutions portfolio. ADI’s ADV216 Wavescale compression technology video CODEC is a key enabler of high quality, wireless HD video. The company explains that CODEC’s low-latency and scalable resolution can produce stunning HD video without needing external memory.

 

Because ADI’s Wavescale compression technology significantly reduces the impact of errors that can occur during transmission, it results in the delivery of flawless HD entertainment to a Wooo UT HDTV – without running any new wires. The Hitachi TP-WL700H also leverages Analog Devices’ wireless HDMI reference design. This allows multiple entertainment HD sources to be connected wirelessly to a single Wooo UT HDTV.

 

ADI adds that their ADV7441A video decoder with integrated HDMI receiver and AD9389B HDMI and DVI (digital visual interface) transmitter allow Hitachi’s wireless unit to support high-resolution HDTV formats up to 1080i in addition to high-fidelity audio formats.