The U.S. Government’s National Telecommunications and Infrastructure Administration (NTIA) recently approved Zoran Corporation’s SupraHD 741 processor-powered Apex Digital ATSC Converter Box to support Analog Pass-Through for use in the Coupon-Eligible Converter Box program supporting the U.S. digital broadcast conversion.

 

According to company sources, Apex Digital has received certification by The National Telecommunications and Information Administration (NTIA) of its digital-to-analog converter box model DT250 to participate in the Coupon Program.

 

M. Jeannie Vogler, senior vice president of sales and marketing at Apex Digital,  expressed her company’s delight at receiving NTIA certification for its DT250 converter box supporting Analog Pass-Through.

 

Vogler said in a statement that the company appreciates Zoran's strong support, enabling it to obtain four NTIA certified models in four months. Apex is now equipped with a full product line for rapid delivery to their retail customers, and expects that consumers will be pleased with the converter boxes.

 

Ram Ofir, senior vice president and general manager at Zoran's home entertainment division, said that Zoran is proud to have been selected again to work with Apex Digital to power its DT250 ATSC converter box product supporting Analog Pass-Through and to help Apex gain NTIA approval. Ofir said that this certification supports the leadership position of Apex in the ATSC converter box market.

 

Currently available at the Best Buy stores, the DT250 model will be available at other retail locations soon.

 

Headquartered in Walnut, California, Apex Digital Inc. is one of the most popular marketers of home entertainment players, analog and digital televisions, as well as portable entertainment devices.

 

Zoran Corporation, based in Sunnyvale, California, is a provider of digital solutions in the growing digital entertainment and digital imaging markets.