Comcast, a provider of entertainment, information and communications, has announced the launch of new “Universal Caller ID” service throughout Comcast's (News - Alert) cable systems in the San Francisco Bay Area and Monterey/Salinas.

The service allows customers subscribing to the Triple Play of digital cable, high-speed Internet and digital voice services in the San Francisco Bay Area and Monterey/Salinas to view incoming caller information on their TV and computer screens. Comcast will roll out the new Universal Caller ID feature over the next two weeks and is offering it at no additional cost.

Elaine Barden, vice president of Marketing and Sales for Comcast's California region said the company’s new service is one of the first cross-platform products that integrates phone, TV and the PC. The new Universal Caller ID service also provides customers with more choice in their entertainment experience.

“This innovative new feature is just one more way we're providing even more value to our customers at no extra cost,” said Barden. 

Once a call comes in, the Universal Caller ID feature displays the caller's name and phone number on a pop-up banner on the TV or computer screen allowing the customer to choose to answer the phone call or let it go to voicemail, without having to move from their current activity. 

Users can download and install the Caller ID to the PC feature by visiting this Website.

 

However, the new Universal Caller ID service is currently unavailable in the following cities: Aptos, Capitola, Half Moon Bay, Isleton, La Honda (News - Alert), Mendocino, Santa Cruz, Scotts Valley, Soquel, Tower Park and Watsonville.

 

The company launched this feature in Comcast's Central California and North Santa Barbara cable systems earlier this year.

 

Comcast recently announced that Discovery Channel  joined their technical trial of On Demand Online, a new service that significantly expands the number of top-rated TV choices available online at no additional charge to Comcast’s cable customers.